Having an eBay store will allow you to build more money than simply running auctions. Here are various tips to help you get the most out with the eBay store by applying eBay features, traffic techniques, and marketing ideas.
Use the eBay Retail outlet traffic reports. With this info, you can make educated decisions about your store traffic which will improve sales, such as removing goods that aren't being viewed, determining what key words are most valuable in your title, or what domains are referring the majority of your traffic.
Run 1-cent auctions to operate a vehicle traffic to your retail store. Think of these auctions as "advertisements" that can drive shoppers into your store - like the way grocery stores advertise specials for a penny. You will drive customers into your store that may buy other items, or bookmark your retail store and return later.
List your entire inventory in your eBay Store. At 6 cents a listing, 500 items will only cost $25 each and every month. These products will look on search engines, driving traffic to ones own store, and on eBay searches. The more items you've got out there to yank buyers in, the more buyers you have the capability to attract. Remember, people can't buy what that they can't see.
Approve PayPal as a payment method. Over 80% of eBay users have a Paypal account, and use it as their preferred method to payment. If you don't offer Paypal being a payment option, you will significantly limit the quantity of eBay users who will probably buy from you.
Have a fair return policy. Customers may not use it, but they may buy from you over your competition for those who have a fair return insurance coverage, and the competition is not going to. If an item is actually returned, you can always relist the idea and sell it all over again. You will gain even more in sales, than you will lose in refunds, by having a good return policy.
Continue to keep your shipping premiums fair and competitive. Check on your competition to check out what they charge for similar items, and make sure you are in line with the mainstream. eBay buyers don't wish to be price gouged on shipping. Also, be sure to dispatch your items immediately.
Provide a shipping discount - this can be a great bonus for customers to obtain more items from you which might be included in the same shipment.
Offer international shipping. 49% of the 244 thousand thousand eBay users are outside the USA. You want to be ready to capture the international segment of the eBay market. (See my eHow report on international shipping.)
Apply an auction hosting service such as Seller Sourcebook. For a small per month fee, you will have access to thousands of templates that will "dress up" your listings and make sure they are more visually appealing.
Always use best offer on your items. You will sell even more items, and appear as a lot more flexible, accommodating seller.
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This business model is about financial freedom. It is a chance that you finally earn some a real income and make your own personal decisions. You work when you can and how much you want, there is no one telling you what to do, no one controlling ONES financial future. The great thing relating to this business model is that you can be as busy or as casual as you need to be. If you are already working or have an active family, you may choose to only list and sell one or two simple items and make some extra cash. If you are anxious to make big money, there is no limit. There are endless options to resell products out of your local stores.